Eric Amoako Twum, a national organiser aspirant of the governing New Patriotic Party (NPP) has said the party risk losing the 2024 elections if it fails to address the issue of factionalism.
“I think that far too much premium is being put on the supposed factions within the party; this shows that we did not learn from 2008… We need to sit up,” Twum said on The Asaase Breakfast Show on Friday (24 June).
“While the people who will eventually vie for presidential candidacy are illustrious individuals… They will all ride on the shoulders of the party. This is the fact,” the former deputy CEO of Ghana Exports Promotion Authority (GEPA) told sit-in host Benjamin Offei-Addo.
“We are a formidable party but the only way we can win the election is by presenting a truly united person.”
The national organiser aspirant wants the party to address challenges at the grassroot to boost the NPP’s chances in the 2024 election.
“This party is a party of the collective; no one individual has the hopes of the party resting on them. Hard work and engagement with the grassroot is essential to our election hopes.
“The fact that we lost so many seats, sends a clear signal that the grassroots are not happy about something and this comes directly from the top,” Twum said.
Who is Eric Amoako Twum
Twum is an entrepreneur with a special interest in technology investments across Africa. Eric Amoako Twum has over 20 years of experience in Marketing, Brand Management, Project Management, and Investment Promotion.
He has vast experience in marketing and various commercial roles having stints with Millicom Ghana (Tigo), Nestle Ghana, One Africa Media, and UK-based Telecommunication giants Orange Telecom, Kumasi Asante Kotoko SC.
As a technology entrepreneur, he was responsible for setting up of Jobberman Ghana and Cheki Ghana, plus a host of other tech investments.
In public service, he served as a government spokesperson at the Ministry of Information and a communication specialist at the Ministry of Trade and Industries.
Currently, Eric Amoako Twum is a Doctoral Candidate pursuing a PhD in Business Administration with research interests in Innovation Management and Service Delivery in the Public Sector.
Eric Amoako Twum holds an MA in marketing management from Birmingham University, Undergraduate and Postgraduate qualifications from Emile Woolf College, London, and the University of Professional Studies, also a Chartered Certified Marketer since 2002 from the Chartered Institute of Marketing, UK, Certificate in Agribusiness Harvard Business School.
Political experience
Eric Amoako Twum became 1st Vice Chairman, Trobu Constituency. Also, he has contested twice in parliamentary primaries in both Trobu and Fanteakwa South constituencies and a member of the NPP national communication team for almost a decade.
Fred Dzakpata
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